News Release

Beers of the World – Click Here

November 9, 2005

VICTORIA, BC — Beer – that tasty, golden nectar that runs down a thirsty throat like honey.

To a true beer drinker, finding the perfect brew can be like the hunt for the Holy Grail. Now beer drinkers can access all the beer they want – via a website with no consumption limits. At last we can ignore Ben Franklin who coined the phrase, “All things in moderation.”

“TheBeerHomePage.com features beer from 13 countries, and offers beer fans the chance to discover new beers of the world they might not otherwise know about,” says website developer Keith Tomlinson. “We also feature beer festivals from around the globe, offering people the opportunity to plan trips that include these great events.”

With one click, beer fans can search for new brew pubs, breweries, find international festivals and access the latest news. Still not convinced? Check out any beer forum and you’ll see that the discussions get quite heated. Beer is not just a beverage; it’s a hobby and, for some folks, a way of life.

TheBeerHomePage.com is the brainchild of three beer drinkers on a mission to find great beer and share it with the world. Tomlinson, of Canada’s Excalibur Communications, and his colleagues cooked up this entry after seeing the great potential of “Pixel Advertising.” This new concept offers the most cost effective way to advertise in cyber space.

“Pixel advertising is just like a billboard on the information highway,” Tomlinson explains. “It’s my responsibility to direct traffic to the page.”

The concept is simple: advertisers rent any number of 20x20 pixel blocks where they feature their labels and advertise their unique beers to the world. Each label links to the brewery’s website, bringing attention to over 2,450 different labels.

The result is a beer fan’s dream come true. All the beer is here – just one click away at TheBeerHomePage.com where you’ll discover the best beers of the world.

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"To beer, the cause of and solution to all of life's problems"

• Homer Simpson

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